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    Magento speed and performance optimization

    Even if your site has impeccable design and custom unrivalled functionality, your store must be as fast as possible to reach Google speed standards and your customers’ convenience.

    For these reasons, you have to build your site with Marketing Media’s highly experienced team of Magento’s specialists who will be entirely responsible for all aspects of your e-commerce, including performance.

    Our team of certified specialists will develop your store according to Magento’s latest practices. This process is true for both frontend and backend development. Performance testing is a crucial step of each project we work on.

    Still, if you have speed issues with your current store, our team can help you as well. There are several cache/performance modules for Magento that can provide you with a speed boost. Unfortunately, there is no “magic cure”.

    Every store is unique and needs individual investigation. The most important thing is, if you do have problems with your custom modules’ architecture, the application of additional modules will not help you, but can break your store.

    You must know that your online store is not the best place to use for experiments. This is why we recommending giving this task to a certified team that can perform Magento core optimization as well as server configuration.


    Magento speed optimization, Magento performance audit

    Most hosting distributors speed up your store based on additional configurations of the server. Most of the time, it works fine and we also do such optimizations, if the issue is in the Magento core, you need a team of professional developers who actually have experience with Magento core architecture. In most cases, both Magento code and server need a little cleaning at the same time to bring the best performances results.

    Our team will make a complete investigation of your store that includes both server and Magento speed optimization analysis.

    The Magento performance audit includes:

    • Server checking. Our specialists will perform a complete check of your server and offer settings that will work best for your store.
    • Magento settings checking. Our specialists will locate bottlenecks caused by incorrect/not optimal Magento settings and solve these problems.
    • Magento code optimization. Very often speed problems in Magento are caused by 3rd-party modules or conflicts of the modules. Our developers can locate these problems and resolve them.
    • Frontend optimization. Sometimes, your store can be slow due to the incorrect development of frontend features; for instance, if there is heavy JavaScript/CSS or the markup of your store is not optimal. These problems can also be solved by our certified frontend developers.
    • Magento profiling. Magento profiling is a good feature which can locate almost all performance bottlenecks in your Magento store. Our specialists can do such a profiling investigation of your store and locate and resolve performance problems.
    • Database performance. We will record all slow queries of your database and will analyze them. After that, we will perform an optimization of MySQL queries so it will be as fast as possible.



    Another aspect of the speed up process is the configuration of the server. Our experts can consult you regarding choosing hosting/hardware as well as configure the current environment:

    • Nginx webserver installation. Based on our experience, we can say that using Nginx webserver for a Magento website is one of the fastest solutions these days. Using Nginx can dramatically increase your store performance.
    • PHP tuning. The installation of additional speed improvements modules for PHP, such as APC etc. can also increase the speed of your store. Aside from that, we implement Magento recommended PHP settings that have been entirely tested on thousands of successful stores.
    • Advanced server caching. There are many great caching technologies currently, such as Varnish, Redis, etc. For each individual store, we pick that combination of caching modules that will work best for that individual Magento store.
    • MySQL tuning. The performance of the MySQL database also can be a weak point of your system. Our team of specialists will apply the recommended settings for MySQL as well as perform a complete testing of the MySQL performance.



    The usual Magento caching system is one of the primary advantages of Magento, which provides great performance for most stores. However, it happens that this process is not enough. In such cases, we can recommend a Magento full page cache feature included in the Enterprise edition.

    But, if changing to Enterprise is not a solution for you, there are many substitute caching systems for Magento. In this situation, the best solution is to allow our specialized team to perform a complete investigation of your store and pick the caching system which will work better for your Magento/server configuration.

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    Contact us now to discuss your project!

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